Hera Teams Up as Official Makeup Sponsor for Thom Browne at 2026 GQ Bowl
Creatrip Team
6 months ago
South Korean beauty brand Hera (by Amorepacific) served as the official makeup sponsor for Thom Browne’s 2026 fall collection show at the GQ Bowl, held February 6 at San Francisco’s Legion of Honor. The theatrical runway, inspired by Dante’s Inferno, was directed cosmetically by world-renowned makeup artist Aaron De Mey, who aimed to evoke living sculptures inspired by Rodin (artist). Backstage, Hera’s signature Black Cushion Foundation was used to create flawless, satin “blur” skin, while a bronze glitter lip topped with Sensual Nude Gloss provided dimensional shine. Hera said the collaboration with Thom Browne and De Mey showcased its product performance on the global stage and announced behind-the-scenes content will be released on the brand’s Instagram and TikTok channels.