The Sienna Life Signs Pro Golfer Park Sung-hyun as Brand Ambassador
Creatrip Team
6 months ago
Premium golf apparel brand The Sienna Life announced an official sponsorship deal with South Korean golf star Park Sung-hyun. Park, known for elevating Korean women’s golf with powerful shots, bold play and steady mental strength, plans to use the LPGA Epson (Korean: 엡손 투어) developmental tour this year as a stepping stone for a comeback. The Sienna Life said Park’s sincere and composed image aligns with its premium lifestyle positioning and will help convey the brand’s values. Park praised the brand’s 2026 SS collection for balancing performance and style, noting its functional fabrics and comfortable fit that don’t hinder swings. The Sienna Life—whose ambassadors include former champion Park In-bee (박인비) and popular pro Yoo Hyun-joo—will expand marketing and collaborations with Park from 2026. The brand operates luxury hotels, resorts and country clubs across Korea, and sells the new collection at select stores and clubhouses including The Sienna Lounge Cheongdam and locations in Jeju, Centum City, and Yeoju.
