SULWHASOO Unveils Elegant and Practical Lunar New Year Gift Sets for 2026
Creatrip Team
6 months ago
Amorepacific’s luxury beauty brand Sulwhasoo is promoting 2026 Lunar New Year gift sets that combine prestige and everyday usefulness. Responding to consumer trends that prioritize thoughtfulness, symbolism, price range and practicality, Sulwhasoo curated sets around its bestsellers. A recent Harper’s Bazaar survey showed many people give or receive cosmetics as holiday gifts, and Sulwhasoo was noted for cross-generational trust and gift symbolism. Select stores and online channels also offer special ‘jihakbo’ wrapping service (inspired by traditional Korean bojagi wrapping) to add a thoughtful presentation touch. The sets are available at department stores nationwide and major online retailers in Korea.