CreatripTeam

In South Korea, premium kids backpacks are becoming increasingly popular as the new school year approaches. The trend reflects parental preferences for functional and stylish '10-pocket' designs. Brands like New Balance Kids, National Geographic Kids, and Fila Kids are leading the market with backpacks that often include matching accessory sets like pencil cases and keyrings. Collaborations with popular characters and emphasis on lightweight and ergonomic designs for children's active lifestyles further boost sales. As digital learning grows, brands are introducing backpacks tailored to different grades, accommodating laptops and tablets with designs specific to children's needs.