CJ Olive Young Partnering with Polish Distributor Gabona to Bring Private Brands to Europe
Creatrip Team
a month ago
CJ Olive Young has signed a partnership with Polish cosmetics distributor Gabona to introduce its private-label brands to European offline stores. Gabona, which distributes over 8,000 products across about 60 countries, will handle local retail strategies, marketing and branding support. Initially, three Olive Young in-house brands—BIOHEAL BOH (a bio-derived, dermatology-focused skincare brand), BRINGGREEN (an active vegan skincare line with gentle yet effective ingredients), and COLORGRAM (a playful makeup brand known for new textures, diverse shades and trendy design)—will launch in Poland and then expand to other European markets. (Gabona is a Poland-based beauty distributor)