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Young Koreans Seek Affordable Luxury with Premium Ready MealsCreatrip Team
9 months ago
With economic challenges, many Koreans find high-end dining experiences like fine dining and omakase expensive. A study shows increased interest in 'Restaurant Meal Replacements' (RMR), offering gourmet tastes at more reasonable prices. Younger generations view food as a way to express themselves, and while they enjoy unique culinary experiences, they are also mindful of costs. The rising trend of premium ready meals allows them to savor luxury without the hefty price tag, appealing to those who want to enjoy special meals at home.
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