Amorepacific Donates 300 Million KRW to 'Hope 2026' Charity Campaign
Creatrip Team
a month ago
Amorepacific has donated 300 million KRW to the Community Chest of Korea’s 'Hope 2026' donation campaign. The company has supported the campaign for 24 years since 2002. Since 2008, Amorepacific has designated contributions to 'Beautiful Life' to empower economically vulnerable women. From 2024 it began supporting 'MEET YOUR BEAUTY' to promote healthy, inclusive beauty awareness among youth. In its third year, the MEET YOUR BEAUTY program will expand education through schools and partner organizations and offer focused programs for disadvantaged adolescents who struggle with positive self-image. The company will also develop scalable curricula and operation guides for use in diverse educational and care settings to ensure sustainability and wider reach, while hosting events to spread the message of inclusive beauty. Amorepacific said it values the chance to practice corporate social responsibility through the Hope campaign and will continue sustainable giving to help those in need.