Sulwhasoo Names Actress Im Yoon-ah as Global Ambassador
Creatrip Team
a year ago
Korean beauty brand Sulwhasoo has appointed actress Im Yoon-ah, formerly of the girl group Girls' Generation, as its new global ambassador. Im will promote Sulwhasoo's brand values and story worldwide. She will debut as the brand ambassador during the Sulwhasoo Yoonjo Essence global campaign running in March and April. Sulwhasoo emphasizes 'holistic beauty,' a concept valuing evolving beauty over time. The brand chose Im due to her sophisticated and elegant image, aligning with Sulwhasoo's ideals. Sulwhasoo aims for Im to enhance global recognition and share its unique beauty philosophy with a worldwide audience.
