K-Beauty Brand GARDENY Gets Global Offers a Week After Launch with Rose PDRN Vegan Skincare
Creatrip Team
7 months ago
Perennial’s new K-beauty skincare brand GARDENY received offers to list on Amazon (US) and Qoo10 (Japan) just one week after its launch. The brand’s products feature plant-derived PDRN from Damask rose cells — a rose-sourced active historically extracted from animal sources — positioning GARDENY in the vegan cosmetics market. The rose PDRN (polydeoxyribonucleotide) ingredient is promoted for skin regeneration and elasticity. In 2026 GARDENY will release new items in collaboration with major Korean OEM Kosmo (KOLMAR Korea) to expand its lineup and boost production capacity. The brand plans a D2C (direct-to-consumer) strategy to cut distribution margins and deliver its premium brand story, aiming to avoid price-driven mass competition and build long-term IP strength for K-beauty in the global vegan skincare segment.