Now In Korea

Lotte Department Store Opens Musinsa Store at Jamsil Kinetic Ground

Creatrip Team

7 months ago

Lotte Department Store opened a Musinsa Store on January 23 at the Kinetic Ground on the 2nd floor of its Jamsil branch, marking the department store’s first-ever Musinsa outlet. The new store brings the popular Korean online fashion retailer Musinsa into a physical department store setting, likely aiming to attract young shoppers and blend online streetwear trends with traditional retail. (Musinsa: a major South Korean online fashion marketplace known for streetwear and trendy brands)

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