System and System Homme Attend Paris Fashion Week for 15th Consecutive Time
Creatrip Team
7 months ago
Hansome, a fashion company under Hyundai Department Store Group, announced that its casual brands System and System Homme are participating in the 2026 Fall/Winter Paris Fashion Week through Jan. 25. System has shown collections at Paris Fashion Week twice a year since 2019, making this its 15th consecutive participation — the only native (Korean) casual brand to achieve this. On Jan. 22 the company will hold an official presentation of some 200 garments and accessories titled "Nowhere neat" at the French National School of Decorative Arts in the Marais district. The collection blends neat tailored pieces with sporty and asymmetric details, such as track suits layered under wool coats and uneven knit collars. Hansome will also operate a showroom on the second floor of the System flagship store in Marais until Jan. 27 to display items and meet global buyers, aiming to strengthen K-fashion’s presence and brand recognition in international markets. (Marais: a historic neighborhood in Paris)
