Korean Dessert Cafe Sulbing’s ‘Dubai Choco Sulbing’ Tops 1 Million Sales
Creatrip Team
7 months ago
Sulbing, a popular Korean dessert cafe, announced its Dubai Choco Sulbing has surpassed 1 million cumulative sales, cementing the menu item as a signature hit. Praised for its taste, price and product quality, the dessert sold about 180,000 units in December alone — a 42% increase month-on-month — fueled by the broader ‘Dubai dessert trend.’ Sulbing attributes the success to a trendy concept combined with its own dessert reinterpretation, which generated buzz online and drove sales. On the 15th, Sulbing expanded the lineup with three Dubai-inspired sides: Dubai Chapssaltteok (Korean sticky rice cake), Fresh Strawberry Dubai Chapssaltteok, and Dubai Croffle. A company spokesperson said the Dubai Choco Sulbing was developed to translate this youth-driven dessert trend into Sulbing’s signature bingsu (Korean shaved ice) format, and the brand will continue creating trendy, distinctive dessert experiences.