Lotte Wellfood Launches Limited-Edition Strawberry Flavor Line for Spring
Creatrip Team
2 months ago
Lotte Wellfood (formerly Lotte Confectionery) has introduced a spring limited-edition strawberry series called “Introducing Strawberry and Friends (스친소)” featuring 11 new items across snacks, frozen desserts, and bakery products. The lineup mixes strawberry with complementary flavors—milk, yogurt, cream cheese, chocolate, banana, pistachio, and honey—to create richer and novel tastes. Snack highlights include Pepero Strawberry & Milk, Zero Ku&Ku Sandwich Strawberry & Milk, Castard Strawberry & Yogurt, and Malang Cow (말랑카우) Strawberry & Pistachio. Frozen treats under the Gugu (구구) brand offer three cream-cheese–paired items, and the bakery release is a mini sandwich with strawberry cream and domestic honey. To promote the launch, Lotte Wellfood is running a “ㅅㅊㅅ (초성) completion” event where customers make words or phrases from the printed consonants on packages and post them on social media; entrants submit receipts or screenshots via QR code by Feb 28 for a chance to win prizes (winners announced Mar 23). More details on Lotte Wellfood’s official Instagram (@lottewellfood).
