Twosome Place will launch a Dubai-themed mini 'Strawberry Chocolate Cream' cake (Dubai 스초생) later this month, expanding the viral 'Dubai jjonddeok cookie' (두쫀쿠) craze into its cake lineup. Priced likely under 30,000 KRW and offered in a mini size, the product targets winter premium demand during strawberry and Valentine’s season. AI-generated images shared on SNS have heightened anticipation. Fans have been experimenting by adding pistachio spread—an ingredient associated with Dubai desserts—to the original cake, fueling interest. The Dubai dessert trend began with the pistachio-filled, kadayıf (Middle Eastern shredded pastry)–based jjonddeok cookie concept and gained momentum after celebrities like Jang Wonyoung and actors Go Yoon-jung and Kim Se-jeong mentioned it. Other brands have introduced Dubai-style items across donuts, bingsu, and baked goods, signaling the concept’s broader potential as a premium, localized trend rather than a fleeting fad.
