Visa-Free Entry from China Spurs Big Sales Jump for Korean Eyewear Brand
Creatrip Team
2 months ago
Blue Elephant, a Korean eyewear (K-eyewear) brand, reported about a 1,500% increase in revenue from Chinese customers after South Korea began allowing visa-free entry for Chinese visitors on September 29 last year. Internal purchase data show more frequent store visits, higher conversion rates, and larger basket sizes, with more customers buying multiple items. The company says the recovery in in-store consumption among Chinese tourists is visible and plans to strengthen shopping experiences and services for international visitors. Analysts expect that easing China-related travel regulations could boost arrivals and benefit retail, fashion, and related industries. (K-eyewear: Korea-origin eyewear fashion and design)
