SKIN1004 Expands into India's Booming K-Beauty Market
Creatrip Team
a year ago
SKIN1004, a Korean skincare brand, is aggressively entering the Indian market by securing major beauty retail networks. With the rising popularity of K-Beauty due to the Hallyu (Korean Wave) phenomenon, India's beauty sector is rapidly growing, projected to expand by 9.4% annually until 2026. SKIN1004 plans to increase its market share by leveraging e-commerce and has already partnered with nine key retailers, including Nykaa, known as 'India's Olive Young' (a popular Korean beauty store). The brand will host a launch event on October 27th with local influencers to boost its online presence. SKIN1004 aims to further expand its influence by eventually branching into offline retail channels in India.
