CreatripTeam

In Korea, the market for secondhand luxury goods is thriving, but it's often hard to discern real from fake. Hermes Birkin bags, for instance, are sold with cryptic postings that avoid specifics and discourage inquiries about authenticity. This highlights a trend of interest in 'dupes,' which are high-quality replicas popularized by American and Chinese consumers. These products, like Walmart's "Wal-kin Bag," offer the allure of luxury at more affordable prices. The trend reflects the MZ generation's (Millennials and Gen Z) preference for value and practicality over brand prestige, with many using platforms like Korea's Danggeun Market for buying secondhand items. While some argue this is value-oriented consumption, it may also reflect a deep-seated need for luxury symbolized goods within this generation's social media-driven lifestyle.