From Idols to Gen MZ: Knitting Becomes the Latest 'Hip' Hobby in Korea
Creatrip Team
3 months ago
Knitting has resurged among Korea’s MZ generation (Millennials and Gen Z) as a slow, tactile alternative to fast digital stimulation. Sparked in part by the pandemic and amplified on SNS with hashtags like #뜨개질 (knitting) and #니팅힙, young people treat knitting as creative self-expression and a social practice. Celebrities such as LE SSERAFIM’s Sakura have popularized the trend, even launching knitting goods brands like "꾸로셰". Knit-focused communities and spaces — from film-and-knit screenings to clubs and workshops — have grown, and hybrid venues like Sevi House offer lounges, kits, tutorials and a “HELP 병아리 서비스” (help chick service) for beginners. The activity is valued for its calming, meditative repetition, the pride of making tangible items (e.g., ear muffs), and its shareable social-media-friendly outcomes. The piece chronicles a reporter’s own six-day attempt at a beginner project, illustrating how knitting slows daily life, fosters satisfaction, and becomes content to display online.
