AIBB’s Blur Tint Pot Lands at ‘BBIA in Seongsu’ Flagship; Restock and Limited Promo on Ably
Creatrip Team
3 months ago
AIBB, the sibling brand of Korean color cosmetics label BBIA, officially opens at the ‘BBIA in Seongsu’ flagship store on Dec 20. Its best-selling Blur Tint Pot— a pot-type lip-and-cheek product with a new lightweight blur formula— will be fully restocked on the fashion marketplace Ably (에이블리) on Dec 22 after selling out at launch. To celebrate, AIBB will run a 10-day special promotion from Dec 22–31 and offer a limited gift: the exclusive Care Tint Pot (cannot be bought separately) will be given to the first 1,000 customers who purchase two Blur Tint Pots. The Care Tint Pot is a hydrating lip care item in a limited silver package with a removable AIBB logo charm, designed as a collectible. AIBB, launched in September using BBIA’s color expertise, positions itself as an affordable, design-forward brand focused on collectible items and casual sensibility, and hopes customers will try shades and textures in-store at Seongsu or online via Ably.