Musinsa Shares Entry Know-how with Unlisted Small Businesses
Creatrip Team
3 months ago
Musinsa participated in the ‘2025 Small Business PB & Direct Purchase Consultation’ organized by Korea SMEs and Startups Agency and provided basic entry training on its Musinsa Store for small merchants not yet listed. The session—Musinsa’s first official training in the consultation series—aimed to help vendors with strong products but limited online sales knowledge. Practitioners from Musinsa’s partner growth support team led the program for 167 participating companies, over 60% of which operated fashion, beauty, or living brands (lifestyle categories). Training covered Musinsa Store operations and policies, step-by-step entry process, category-specific tips (fashion, beauty, living), and post-entry marketing campaigns. Musinsa also shared required approval criteria and branding tips to raise brand appeal, hoping to create new growth opportunities for small businesses across lifestyle segments.