Fashion platform Musinsa announced the 2025 Musinsa Beauty Awards, highlighting the most-loved beauty products on its site based on customer data (sales, volume, reviews) from January to October. The awards cover 45 categories across five groups: skincare, makeup, hair & body, fragrance, and health & devices. First-place items in each category receive up to 30% discount coupons. The event features exclusive limited-edition collaborations between category winners and the popular animation “Princess Catch! TiniPing” and includes daily "Brand Day" promotions spotlighting specific brands. Musinsa says the awards aim to thank customers for their support in 2025.