BTS Jimin Named Ambassador for LADOR, Stars in Perfume Hair Oil Campaign
Creatrip Team
3 months ago
Personal care brand LADOR (란도르) appointed BTS member Jimin as its new global ambassador and released a campaign video for its best-selling Perfume Hair Oil. The product comes in four scents—Lafita, Hinoki, Osmanthus, and Aurif—and is noted for its long-lasting, perfume-like fragrance. LADOR said Jimin’s sophisticated, trendy image enhances the brand’s identity and will help boost its global competitiveness. The campaign will roll out across LADOR’s official social channels and outdoor ads throughout Seoul as the company expands into international markets.
