MUSINSA STANDARD Expands Distribution with GS25 Partnership
Creatrip Team
a year ago
Musinsa Standard, a brand operated by Musinsa, announced its collaboration with GS Retail to enter the convenience store distribution market through GS25. Starting next month, Musinsa Standard Express will offer 12 types of apparel including windbreaker jackets and T-shirts in over 3000 GS25 stores nationwide, with plans to expand. This partnership marks a significant move in bringing the convenience store fashion model, prevalent in Japan, to Korea. Musinsa Standard aims to leverage GS25’s extensive network to enhance brand recognition and sales.
