Now In Korea

Shinsegae Department Store Hosts Pop-up for Gangneung's Famous ‘Wonjo Somunnahn Muchimhoe’

Creatrip Team

4 months ago

Shinsegae Department Store is running a pop-up shop for Gangneung’s renowned restaurant 'Wonjo Somunnahn Muchimhoe' at its Gangnam branch basement event hall through the 27th. The pop-up features the restaurant’s signature seasoned raw fish dish (muchimhoe) and promotional presentations by models, giving Seoul shoppers a chance to try a regional Gangneung specialty without traveling north.

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