CreatripTeam

Seoul is investing 9.5 billion won to enhance its MICE (Meetings, Incentives, Conferencing, Exhibitions) industry by attracting international events, fostering Congresses and providing custom consulting. The city aims to develop a sustainable MICE ecosystem by supporting eco-friendly practices and creating a zero-carbon city. Initiatives include organizing major international events, developing business tourism, and establishing the 'Seoul MICE Global Business Center' in Magok, aiming to attract more business tourism and expand leisure tourism programs.