CreatripTeam

Swiss sportswear brand On, known for its running shoes, has officially opened its first flagship stores in Seoul. The On Store Seoul at The Hyundai opens on the 7th and the Lotte World Mall location on the 14th. These are On’s first direct-operated stores in Korea, carrying all product categories including running, outdoor, lifestyle, training, tennis, and kids. The stores feature a premium space to experience On’s innovative designs and technology, and will host customer-focused programs such as running community events. To celebrate the launch, On will offer limited-edition collaboration items with Post Archive Faction and items from ‘The Zendaya Edit’ collection by global partner Zendaya Coleman.