CreatripTeam

Orion's new low‑sugar snack lineup is proving popular. The 'Dr.You Energy Bar Low‑Sugar' sold over 2 million units within three months of its July launch by replacing half the bar's weight with nuts (peanuts, almonds, pumpkin seeds) and cutting sugar to about 2.4 g — the equivalent of four cherry tomatoes. Orion's earlier low‑sugar products are also strong sellers: the 'Market O Nature Oh! Granola Low‑Sugar Whole Barley' has reached 1 million packs sold and caused shortages at some retailers, helping the Oh! Granola brand grow revenue by more than 34% year‑on‑year. That granola contains just about 1 g of sugar per 30 g serving and uses nine whole grains including domestic rice, whole barley, whole wheat, and oats for a crunchy texture. Orion's high‑protein, low‑sugar 'Dr.You PRO Protein Drink' range (two flavors with 40 g protein; three with 24 g) contains only 1–4 g of sugar and is popular with people who exercise. Orion plans to expand supply and broaden its low‑sugar offerings as demand for healthier snacks increases.