CreatripTeam

Jeju Provincial Government and Jeju Tourism Association are staging a two-weekend pop-up event at Seoul’s regional tourism antenna shop rooftop from Oct 16–18 and Oct 23–25 to promote autumn travel to Jeju. Targeting office workers and visitors near Deoksugung, the event features an exhibition of award-winning souvenirs from the 28th Jeju Tourism Souvenir Contest, tastings of Jeju snacks, membership drives for the Tamnao (탐나오) public travel platform, and a social media certification (SNS) campaign. A flea market will sell Jeju-themed goods popular with younger visitors, such as magnets, coasters, and volcanic stone diffusers. Interactive exhibits in the “Paldo Gem Tour” (팔도보석 유람) display Jeju citrus and camellia scents, samples of basalt and volcanic scoria to touch, and seaside soundscapes accompanied by photos and videos of island attractions. Ten regions including Jeju are taking part in the rooftop “Local Trip Fri–Sat” series aimed at MZ generation travelers. Officials said nearly 340,000 people visited Jeju during the recent Chuseok holiday and pledged continued on-site promotion, night-tour programming, and support for local tourism businesses to sustain visitor growth into autumn and winter.