CreatripTeam

The Korean food company THEBORN Korea (founded by celebrity chef Baek Jong-won) is celebrating the rebranding of its popular chain, "Yeondon Twigim Deopbap," by offering a 50% discount on their signature dish, the "Lid Open Chicken Lunch Box." This promotional event is designed to support franchise owners, with the headquarters covering all discount costs. The promotion runs on specific dates in October and is available at participating stores. "Lid Open Chicken Lunch Box" is known for its generous portions and unique seasoning, making it a popular choice among locals. THEBORN Korea is also executing a nationwide advertising campaign to increase brand awareness. This event is part of their larger effort to reinforce brand value and consumer satisfaction.