Haitai Ice Cream Partners with KBO for '2025 KBO League' Sponsorship
Creatrip Team
a year ago
Haitai Ice Cream announced its official sponsorship with the Korea Baseball Organization (KBO) for the '2025 KBO League'. At a ceremony held in Seoul's Gangnam area, key figures including Haitai Ice's CEO Kim Jeong-tae and KBO President Heo Koo-yeon attended. The sponsorship leverages the phonetic similarity between Haitai's 'Tank Boy' product and 'KBO'. Haitai plans to promote 'Tank Boy' throughout the KBO's regular season, All-Star games, and postseason, engaging with baseball fans through various events. Haitai's official commented on their excitement to partner with KBO, having surpassed 10 million spectators last year.
