Now In Korea
Luxury Brands Dominate Chuseok Gifts: Louis Vuitton Takes the Lead
Creatrip Team
2 months ago
In anticipation of Chuseok (a major harvest festival in Korea), luxury shopping platform Trenbe announced that Louis Vuitton is the most popular brand among consumers, based on purchase amounts. Gucci and Chanel followed in second and third place, respectively. The data, collected from September 1 to 22, also revealed that Burberry apparel is particularly popular in terms of order quantities. Additionally, the platform suggests that outerwear from brands like Burberry and Moncler are favored gift items for the middle-aged demographic, while Louis Vuitton scarves make practical yet luxurious gifts for the season.
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