As autumn arrives, a pop-up space where you can be among the first to experience new makeup looks will be set up. It will operate for about two weeks at a signature shopping spot in Seongsu-dong, and visitors can pick up the season’s new products and check their shades in person. On-site, there will be participatory programs including social media follow perks, a slot machine event, product trial booths, and impromptu 4-cut photo booths, offering casual fun and practical information at the same time. The muse who has drawn attention in the visual work for the new collection is also expected to harmonize with the atmosphere of the venue. The event runs from September 30 to October 14, 2026, and will be held at Musinsa Mega Store Seongsu. Please take this opportunity to experience the mood of autumn makeup.
