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GFFG X IMJIBIN Collaboration Event

Get 3,000 KRW for finding these 9 hidden bears across Cheongdam!

Yujin Jeong
3 years ago
GFFG X IMJIBIN Collaboration Event

GFFG, a famous food brand in Korea is hosting a fun event in which participants can get 3,000 KRW off coupons for the GFFG brand's restaurants. The even will be going on all through out the summer starting on 7/14 to 9/12!

GFFG stands for Good Food For Good, and is a Korean food brand that is home to a variety of different restaurants. GFFG elevates the foods that we all love with their unique touch and GFFG style in both the food and restaurant atmosphere.

GFFG's restaurants are very popular in Korea and you have most likely heard of them before! A few famous ones are Downtowner, Knotted, and LittleNeck! All of their restaurants constantly have long lines and are always filled with people! You will definitely want to make sure that you take advantage of this event and get your discount coupon!


How to Participate in GFFG's Event

In the hidden alleys of Dosan-daero in Cheongdam is 9 bears that are at the various restaurants and cafes of GFFG and at their main office! In total there are nine bears and they are located within a close proximity of each other, making them really easy to find!

1. Find the Bears and take a photo with them! Upload it on Instagram and use the following hashtags:

#gffgbear #gffg #IMJIBIN #everywhereproject

2. After the GFFG staff verify your upload at the store, they will give you a 3,000 KRW discount coupon. (Please make sure to read the fine print on the coupon before you use them!)

3. After a delicious meal at any of the 8 GFFG stores, present your coupon and receive a discount!

4. If you participate from 7/25 to 9/12, you can follow the official GFFG Instagram account while you upload your photo and you will be entered into a raffle where you can get a chance to win additional prizes!

(1st Place: IMJIBIN figure worth ~200,000 KRW / 2nd Place: GFFG Meal Voucher worth 50,000 KRW / 3rd Place: GFFG Meal Voucher worth 30,000 KRW) Winners are announced every Friday or Monday.

5. There will also be a Garage Sale Vol.2 event that will be held on 8/15 so please visit then to participate!


GFFG Coupon Things to Keep In Mind

1. The coupon can be used immediately, present the coupon at the time of payment to receive a 3,000 KRW discount.

2. This coupon can be used for orders over 10,000 KRW.

3. The coupon cannot be used in conjunction with other discount events and 5th anniversary event coupons.

4. Coupons that have been used once are collected and cannot be reused.

5. You can participate in the event when you find and authenticate at least one bear out of the nine.

6. The validity period of the GFFG coupon is until September 30, 2022.

7. Coupons can be used at all GFFG brand stores.


Where to Find GFFG Bear Balloons

1. Knotted

Address: 서울 강남구 도산대로53길 15
15 Dosan-daero 53-gil, Gangnam-gu, Seoul

Knotted is one of the hottest donut shops in Korea and is known for their creamy donuts! If you get a 3,000 KRW discount through this promotion, you can use it here and it is basically like getting a donut for free!

2. DOWNTOWNER

Address: 서울 강남구 도산대로53길 14 1F
14 Dosan-daero 53-gil, Gangnam-gu, Seoul

Downtowner is just as popular as Knotted and is a beloved hamburger shop in Korea.

3. WOKTIONARY

Address: 서울 강남구 도산대로53길 12 1F
12 Dosan-daero, 53-gil, Gnagnam-gu, Seoul

Woktionary is a Chinese restaurant that sells chow mein and orange chicken. Can you see the red bear that is hiding in the store?

4. CLAP PIZZA

Address: 서울 강남구 압구정로46길 71 1F
71 Apgujeong rodeo 46-gil, Gangnam, Seoul

The bear ballon here occupies a whole corner in the hip orange Clap Pizza shop! You can take a picture with this hip and halloween themed bear!

5. ANY OCCASION

Address: 서울 강남구 도산대로 51길 14 1F
14 Dosandaero 51-gil. Gangnam, Seoul

This is a great bagel restaurant in Korea and has a beautiful outdoor terrace, making it the perfect place to enjoy brunch! The Bear will be peeking through the corner from the other side!

6. KYMA

서울 강남구 도산대로 51길 14 2F
2F 14 Dosan-daero 51-gil, Gangnam-gu, Seoul

You won't be able to miss this bear as it sits on the top of the restaurants. Make sure to look up!

7. LITTLENECK

서울 강남구 도산대로 51길 17 1F, B1
B1, 1F, 17 Dosan-daero 51-gil, Gangnam-gu, Seoul

Little Neck is a western style restaurant where you will be greeted by Joy, who is a green teddy bear that almost looks like it is holding a pole!

There is also a bench in front of the teddy bear, so it is a great photo zone spot.

8. GFFG HQ

강남구 도산대로 51길 16 건물 전체
16 Dosan-daero 51-gil, Gangnam-gu

GFFG headquarters are located across from Little Neck! We hugged a chic black bear here!

9.HOJOKBAN

서울 강남구 언주로 164길 39 1F
39 Eonju-ro 164-gil, Gnagnam-gu, Seoul

Hojokb an is a modern western Korean food branch that has appeared on TV three times! It is a Korean and Western fusion place and is always very popular! There will always be a lot of people waiting to eat some delicious food here!


We were able to find all nine bear balloons! These balloons are the work of artist IMJIBIN and are well arranged according to the characteristics and colors of each other stores that they are placed at, making it a fun trip trying to find each of them! You can also participate in the event and get a 3,000 KRW discount and enjoy a delicious meal at your favorite GFFG restaurant!

Make sure to stay up to date with all things Korea and all things related to GFFG on our Instagram, TikTok, and Facebook! You can also leave a comment below or send us an email at help@creatrip.com if you have any additional questions.