Nestled in Seoul's vibrant heart since 2021, "The Hyundai Seoul" department store stands as a dazzling urban oasis. Its stunning design and diverse shopping selections set the stage for trend-setting and unique finds. The highlight? A serene mini park within, offering an unexpected escape in the shopping frenzy. Our visit confirmed it: this isn't just a shopping destination—it's an unforgettable experience, blending luxury, innovation, and nature in one captivating package.

Information 

Address: 서울 영등포구 여의대로 108 
108 Yeongdeungpo-gu, Seoul 

Hours: Monday - Thursday 10:30 - 20:00 / Friday - Sunday: 10:30 - 20:30 / 6F Dining Area: 10:30 - 22:00 

Official Website: The Hyundai Seoul

Floor Guide 

The Hyundai Seoul is a shopping mall that consists of 8 floors. They are B2- 6th floor. The parking lot is from B6-B3! 

1F: Luxury Goods 

The first floor of The Hyundai Seoul is the luxury goods floor. This floor consists of brands such as Gucci, YSL, and Gentle Monster. 

Source：더 현대

There are a total of 5 entrances on the 1st floor. You can take a look at the different entrances on the photo above. If you are coming from Yeouinaru Station, the closest entrance will be Entrance 4.  

If you do enter from Entrance 4, you will see "Waterfall Garden", which is one of the main attractions of the mall. This beautiful interior architecture is a waterfall that has a garden in it and you can hear the sounds of the water flowing down and smell the fresh plants. It almost makes you feel like you are in a botanical garden rather than a mall! 

2F: Modern Fashion 

On the second floor, you will be able to shop for modern fashion brands. There are a lot of brands here that are not in other department stores, or not easily accessible so it is a great place to come shop if you want something unique. 

3F: Classic Fashion

On the 3rd floor, you will be able to shop from a selection of mens, women's clothing as well as a variety of accessories from classic brands such as Lacoste, Bean Pole, and Tommy Hilfiger. There are also many Korean brands here so if you want to shop for pieces that you can only get in Korea, this is a great place to look around! 

4F: Outdoors and Sports 

You can shop for sports, golf, and outdoor lifestyle brands here. If you are looking for some activewear, you can come here and shop all the options! 

5F: Sound Forest

The 5th floor is where the famous Sound Forest is located. This is a park that has actual plants and gardens plated here!

There are many benches that are placed all across the floor so you can take a seat and relax amongst the plants. There are also a few cafes nearby such as Blue Bottle, so you can enjoy the scenery while drinking coffee! 

The stores on the 5th floor are full of shops selling kid's foods and electrical appliances, pop-up stores, and so on. 

6F: Dining and Art 

On the 6th floor, there are many fine dining restaurants, exhibition room, and even a comprehensive cultural space. There are plenty of attractions such as a spot where you can see the sound forest and take pictures and even a resting spot with lots of plants!  

B1F: Tasty Seoul 

We would not be exaggerating if we said that this floor is the busiest floor of the mall! This is where the majority of restaurant, cafes and where the food court is. There are many delicious options and many are quite affordable! 

B2F: Creative Ground

There are sports, lifestyle, miscellaneous goods, and spa brands. The floor itself has a trendy atmosphere and all the stores here are popular with the younger generation. There is a subway passage on the 2nd basement floor, which connect to Yeouido Station. 

Please check the floor guide machines and booklets in the store for the detailed location of each store. You can change it to English by looking at the bottom right of the machine. 

Our Store Recommendations 

Food Court (B1) 

The food court that is on B1 is an area where you can eat relatively cheaply. Unlike a typical food court, there are food trucks located here as well! 

You can order by yourself at the kiosk inside the food court entrance, or at the counter in the middle. Only cards can be used at the kiosk, so please use the counter for cash payments. 

When we went, we decided to order Jeonju Stone Over Bibimbap (9,500 KRW) and grilled Samgyeopsal set meal (13,000 KRW). Bibimbap is recommended for those who want to enjoy the classic Korean taste. The set meal is a menu where you can experience Korean food culture, so we highly recommend it! 

There is even a small washroom area where you can gargle and check yourself after eating! 

When you finish eating, you should return your tray at the return area. 

SMT Lounge (6F)

SMT Lounge is on the 6th floor and is a restaurant that is operated by SM Entertainment. It sells an interesting combination of foods- Mexican and Hong Kong cuisine! The prices here are a little bit higher than the food court, which Malatang Noodles being around 15,000 KRW, Tacos for 12,000 KRW, and Xiaolongbao being around 10,000 KRW. 

The restaurant has many open seating where you can overlook the outside city of Yeouido as well as the inside of the mall! You can enjoy delicious food while overlooking the scenery of the city! 

Cafe

Laurus Blanc (3F)

The cafe "Laurus Blanc is located on the 3rd floor of The Hyundai Seoul. It is a classic brunch cafe that offers a variety of brunch dishes from many different cuisines! You can try out a variety of fun brunch menus. 

The cafe also overlooks the waterfall garden on the ground floor so you can take a break while watching the white interior and garden in front of you and the scenery of the falling water. 

As it is a brunch cafe, there are plenty of soup manys as well as toast and sandwiches. As for desserts, there is an extensive selection of delicious and beautiful baked goods! 

When we visited in May 2022, they were selling a seasonal dessert which was a strawberry tart (9,000 KRW). The rich taste and crispiness of the tart as well as the sweetness of the cream and the acidity of the strawberries paired very well together. We also got a Canele (3,500 KRW0 which is a dessert with a bitter exterior with a condenses sweetness inside. For drinks, we opted for the Jarden Blue Ice Milk Tea (9,000 KRW) and an Iced Americano. 

Cafe Layered (B1)

Cafe Layered is a very popular dessert cafe in Korea. They also have branches in Anguk and Yeonnam-dong as well! 

They are most well known for their scones and they sell a very wide selection of scones. The price for scones range from around 4,500 KRW to 5,500 KRW and the price for cakes range from around 7,500 KRW to 8,500 KRW. Americanos are about 5,000 KRW. The cafe is not that big so there is limited seating, but if you come early, you will be able to enjoy all your desserts and get a seat! 

Want Creatrip-exclusive perks to Cafe Layered? Check out the link below! With the Creatrip Pass you can:

1. Get priority entry, ahead of everyone in line!
2. Get a complimentary drink (worth less than 10,000 KRW) when you make a purchase of 20,000 KRW or more. ☕️

Creatrip Pass

Blue Bottle Cafe (5F)

This is one of the few Blue Bottle stores in Seoul. Located in the middle of the Sound Forest on the 5th floor, this cafe is perfect for taking photos and almost feels as though you are in the middle of a park. Americanos are around 5,300 KRW and 6,400 KRW for a latte. There are also desserts such as waffles which are sold for around 6,300 KRW! 

Other Stores 

NICE WEATHER

Nice Weather is a select shop that is popular amongst the younger generations in Korea. It is a lifestyle shop that sells food, drinks, clothing, miscellaneous goods and is set up in the concept of a convenience store. 

The most popular aspect of the store is the "OLD FERRY DONUT". Prices for donuts range from 2,900 KRW to 5,000 KRW! The donuts here are known for being filled with cream and are sold from around 1 PM and get sold out really quickly! When we visited around 12:50 PM there was already a line for the donuts that went outside the shop! 

Pop - Up Stores and Exhibitions

The Hyundai Seoul has many pop-up stores amongst the floors. When we visited, there was a "PLAY IN THE BOX" pop up store on the 5th floor. This is originally a self-studio that originates from Gangnam. It is a cultural space where you can directly experience taking photos and fun immersive concept rooms.  

Additionally, there is an exhibition zone on the 6th floor where you can see various exhibitions. Sometimes they are free and some exhibitions have an entry fee. You can check the website to make sure before you go and reserve! 

Useful Information 

Queuing for Stores 

At The Hyundai Seoul, you may find machines like the one pictured above. These are installed at the entrance of each store. These are the way that you can queue to line up for stores that are popular. To ensure that your shopping experience is pleasant, many stores will only let in a certain amount of people. Therefore some popular stores will have lines and you will need to enter your phone number and the amount of people in your party and wait until you are allowed into the store. Keep in mind that only Korean phone numbers will work for this system. If you do not have a Korean phone number, you can also download the Hyundai Food Museum App from the QR code that is on the machine and wait through the app. 

Lockers

There are three lockers, next to the customer service office on the 1st basement floor, and next to the central escalator in the parking lot on the 3rd basement floor. It can be stored and retrieved via the kiosk. The kiosk operates in Korean, Chinese, English and Japanese as well so you can use it in the language most comfortable to you. The locker next to the customer center can store large luggage as well as perishable items and refrigerated items! Please keep in mind that lockers can only be used during department store business hours. 

Information Office 

When you enter from Gate 1 on the 1st floor, you will find the general information center in front of you. Here you can get information about shopping, facilities and events. 

There is a service lounge on the 6th floor where you can receive tax refund services as well. Tax refunds can also be processed at Incheon Airport. 

Learn about Tax Refunds in Korea

Bathroom

The Hyundai Seoul has a bathroom on every floor. However on the 1st floor, there is only one, so it can get crowded, so we recommend that you avoid using the bathroom on the 1st floor. 

Cart Rental 

There are facilities on the 1st and 5th floor where you can rent a cart for infants. There is also a infant break room on the 5th floor, which is perfect for a short break for your child while shopping. 

Portable Charger Rental 

There is a portable battery rental service next to the customer consultation room on the 1st basement floor and next to the lockers. This is only available to those that can pay via KakaoPay or Korean credit card. 

Bike Rental

There is a bicycle parking lot that the city of Seoul provides that is opposite of The Hyundai Seoul Entrance 1. Because the mall is located right next to Yeouido Han River Park, many people stop by the river and go on a bike ride after they shop around! 

Learn about Seoul City Bike Rental 

Nearby Attractions 

Yeouido Han River Park 

Yeouido Han River Park is about a five minute walk from The Hyundai Seoul Entrance 4. This is a popular place where you can eat chicken, have a picnic, go on a bike ride, or just relax. This is the go-to spot for Koreans when they want to have a picnic! 

Address: 서울 영등포구 여의도동 330 
330 Yeouido-dong, Yeongdeungpo-gu, Seoul

IFC Mall 

There is also another shopping mall that is located right next to The Hyundai Seoul. It is called IFC Mall and is actually connected to The Hyundai Seoul via the basement floor. This mall also has a cinema and many popular fashion brands, a bookstore, and many restaurants as well. This mall is also home to the extremely popular donut place, Cafe Knotted, so if you are interested in trying those donuts, you can stop by here after. 

Address: 서울 영등포구 국제금융로 10 
10 International Financial Route, Yeongdeungpo-gu, Seoul

Hours: 10:00- 22:00 (varies slightly by store)

Aqua Planet 63 

Aqua Planet 63 is located in the 63 Building, which is a popular and well known landmark in Seoul. It is one of the few aquariums in Seoul that holds daily mermaid shows! It has also become a filming location for many Korean dramas such as "The Legend of the Blue Sea". Creatrip members can get their tickets at a discounted price if they reserve through us as well! 

Address: 서울 영등포구 63로 50
50, 63 Yeongdeungpo-gu, Seoul 

Hours: 10:00 - 19:30 

Reserve Aqua Planet 63 Tickets 

How to Get There 

1. From Yeouido Station 

Head towards Exit 3 of Yeouido Subway Station 

Once you head towards Exit 3 you will see the IFC mall information. Instead of going out from the exit, proceed to the underground passage on the right side of the escalator. 

If you take the moving walkway, you will find an underground passage on the right side. Turn right and go straight on the moving walkway. 

On the way, you will see the entrance to IFC Mall on your left. Continue straight. 

Continue until you see the entrance for The Hyundai Seoul Mall. 

2. From Yeouinaru Station 

Take Exit 1 of Yeoinaru Station on the subway. 

Look back and follow the road on the right, which is just around the corner. 

Continue straight. 

If you walk for about 5 minutes, you will see the red steel frame, which should indicate that you have arrived at the mall! 

We hope that you can enjoy The Hyundai Seoul Mall when you are in Korea! What store are you most looking forward to visiting? Let us know in the comments below! If you have any questions, leave a comment below or send us an email at help@creatrip.com! You can also follow us on Instagram, TikTok, and Facebook to stay updated on all things Korea!